Global Business Immersion
Program Overview Testimonials

The Guanghua MBA offers tailor-made, short-term international study trip programs affectionately referred to asGlobal Business Immersion Programs. These 1-to-2 week modules – combining lectures, case studies, company visits, and cultural activities – focus on a variety of topics including economics, management, and culture. Courses are taught by professors from top business schools and experts from international companies.

2019 Global Business Immersion Destinations:

North America

University of Texas at Austin, USA – Technology & Artificial Intelligence

Europe

Warwick University, UK – Shakespeare Literature & Management
University of Edinburgh, UK – Social Enterprise Management
Hebrew University, Israel – Innovation & Entrepreneurship
ESSEC Business School, France – Luxury Management
WHU – Otto Beisheim School of Management, Germany – Industrial Luxury
Bocconi University, Italy – Design Industry

Asia

National University of Singapore – Wealth Management & Fin-Tech

2018 Global Business Immersion Destinations:

North America

University of Texas at Austin, USA – Technology & Artificial Intelligence
University of Maryland, USA – Internet Commerce

Europe

Warwick University, UK – Shakespeare Literature & Management
University of Edinburgh, UK – Social Enterprise Management
Hebrew University, Israel – Innovation & Entrepreneurship
ESSEC Business School, France – Luxury Management
WHU – Otto Beisheim School of Management, Germany – Industrial Luxury
Bocconi University, Italy – Design Industry

Asia

Taiwan University, China – Elder Care & Service

2017 Global Business Immersion Destinations:

North America

University of Washington, USA – Sales & Marketing
University of Texas at Austin, USA – Energy Industry

Europe

Warwick University, UK – Shakespeare Literature & Management
University of Edinburgh, UK – Social Enterprise Management
Hebrew University, Israel – Innovation & Entrepreneurship
ESSEC Business School, France – Luxury Management
WHU – Otto Beisheim School of Management, Germany – Industry 4.0

Asia

Taiwan University, China – Elder Care & Service
University of New South Wales, Australia – Action Learning

Apply
Follow Us

© 2019 Guanghua School of Management Peking University